Manoj Kumar

About

I Don’t Just Run Ads. I Build Growth Systems.

Digital Marketer • Google Ads Specialist • SEO Strategist • AI Search Consultant • Performance Growth Consultant

I’m Manoj Kumar. I’ve spent 10+ years managing Google Ads, Meta Ads, SEO, local SEO, paid acquisition, landing pages and conversion optimization for businesses ranging from local service providers to international B2B and e-commerce brands.

My work today connects organic search, AI discovery and paid acquisition into one measurable system, rather than treating them as separate services sold à la carte — because that’s how customers actually experience a business.

Manoj Kumar, Digital Marketing & Growth Consultant

10++

Years Experience

11+

Industries Served

8+

Growth Disciplines

4+

Documented Case Studies

Philosophy

AI is a productivity layer, not a replacement for strategy

Every platform I work in — Google Ads, Meta, LinkedIn, SEO — has absorbed a huge amount of AI automation in the last few years. That’s a genuine advantage when it’s fed good data and given clear guardrails. It’s how budget gets wasted when it isn’t.

My role is the part automation still can’t do: deciding what success actually means for a business, building the data and structure AI systems need to perform well, and catching it when something’s optimizing toward the wrong goal.

Experience

A Career Timeline

2014 – 2017

Early performance marketing work

Started managing Google Ads and SEO for local and small e-commerce businesses, learning the fundamentals of conversion tracking and account structure the hard way — by fixing accounts that had neither.

2017 – 2020

Founded RankDriven; scaling paid media across platforms

Founded RankDriven and expanded into Meta and YouTube advertising alongside Google Ads, managing larger budgets across e-commerce and B2B accounts, and building the first CRM-integrated tracking systems for clients running sales-assisted funnels.

2020 – 2023

SEO, content strategy & automation

Deepened into technical SEO, entity SEO and content strategy as Google's algorithm updates rewarded genuine authority over keyword density, while building out marketing automation workflows for clients' lead nurture and retention.

2023 – Present

AI search, GEO & AI-assisted automation

As AI Overviews, ChatGPT, Gemini and Perplexity became part of how customers research, shifted focus to AI Search & GEO as a core discipline — while adopting AI Max, Performance Max and AI-assisted automation as productivity layers, not replacements for strategy.

Toolset

Platforms & Tools

Google Ads (Search, AI Max, Performance Max, Display, YouTube)
Meta Ads Manager & Conversions API
LinkedIn Campaign Manager
X Ads Manager
Google Analytics 4 & Google Tag Manager (incl. server-side)
Google Search Console
Ahrefs / SEMrush
HubSpot, Zoho & other CRMs
Looker Studio for reporting dashboards
Schema.org structured data & JSON-LD

Straight Talk

What I Do and Don't Promise

What I do

Build and manage the growth systems described across this site — SEO, AI search visibility, paid media across Google/Meta/X/LinkedIn, landing pages, CRO and analytics — with transparent, honest reporting against agreed benchmarks.

What I don’t promise

Guaranteed rankings, Guaranteed lead volume, Guaranteed ROAS, Overnight results — see the full explanation on the homepage.

Ready to Turn Digital Visibility Into Business Growth?

Start with a clear-eyed look at where your business stands today — across search, AI discovery, paid media and conversion.